National Design Studios
Pentagram
Pentagram is the world's largest independent design consultancy. The firm is owned and run by 19 partners, a group of friends who are all leaders in their individual creative fields. I especially like that Pentagram states that each client deals personally with one or more of the partners as this adds a personal touch to a large business that is active internationally. I love the fact the vast range of specialisms that mean they can offer such versatility for a broad client basis. Some of the work pentagram have produced directly appeals to me, I found examples their poster work especially engaging and aesthetically pleasing. I would love the opportunity to complete a work placement with pentagram but would have to look more closely at how I would apply for such placement as I anticipated that the demand would be extremely high for a placement at such a prestigious studio.
The Partners
The Partners have a rich client base with the likes of the BBC and Jaguar amongst the list of happy clients. Founded over 30 years ago 'The Partners' have become a front runner within UK Graphic Design. I Love their work for TUSK conservation awards as it show how well a big budget project can be executed. Their host of awards demonstrates how they have built an extremely successful sustain that continues to produce high end graphic design. I would love to eventually work for a high end design company such as The partners as their high profile clients and large budget projects would allow me to follow a creative vision with a large budget that could be fully implemented to ensure a highly successful outcome.
Wolff Olins
Founded by the godfather of Branding Wally Olins, Wolff Olins is a creative design brand consultancy formed in London in 1965. They aim to remove 'corporate camouflage' of brands and replace this with individually democratic design. I love this statement as I can sincerely identify with it. I love create design that is innovative and fits the client/ audience/ purpose. As for the style of design they produce I feel it is very high end, quirky and individual, I personally love the style of this studio and will take inspiration from this moving forward with my own works. I especially like the simplicity of their branding work for the Qatar Museum, its simple bold and vibrant that will attract and audience and gives and modern and contemporary feel to the museum that can often have connotations of dull and boring. I would love to one day work for a studio such as Wolff Olins as I love their style of design and agree with their ethos.
Bibliothèque
I liked Bibliothèque's blend between print and digital works within their portfolio. I would suggest they follow slightly more modernist design principles that other studios I have researched, I still feel I need to experiment more within my own practise to determine which style of design I am most influenced by. I loved their branding identity for 'Black' eyewear, I felt it was so simple yet extremely effective. Personally for me some of their designs are very minimal and are not as expressive as other design work I have researched however this still works well to fulfil the brief I am just unsure I would want to work in that style. I really like how they offer a range of services including packaging, posters, branding and digital as it gives a sense of continuity, I feel as though if I were to go on placement with this studio I could learn a lot about different aspects of design.
Stranger & Stranger
Bespoke design consultancy Stranger & Stranger have no intention to conform as their trademark is 'DON’T FIT IN, STAND OUT ™' Stranger & Stranger have established their niche and have developed a unique and inspiring studio as a result. They specialise in packaging design and brand identity for alcoholic drinks and their portfolio is amazing. From high end luxury drinks to low cost supermarkets, Stranger & Stranger invasively design and package these alcoholic drinks with such an aesthetic they could change the earth. Their style ranges from hand rendered script typecast to more modernist sans serif choices all deliberated to which will fit the brand. I love their studio and if I decided I would like to specialise in packaging design I would definitely consider getting in touch with this studio regarding a placement.
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